Boost Your Online Sales This Festive Season/holiday

Boost Your Online Sales This Holiday Season

Boost Online Sales Festive Season
Oct 19, 2016
Boost Your Online Sales This Holiday Season

The holiday season is around the corner and no doubt this is the most profitable time of the year for eCommerce and retail.

The US e-commerce sales are expected to grow in double digits during this holiday season. As an online retailer, you would need to make sure that your supply and fulfillment centers will be able to cope with the strong demand.

If you want this year to be your best year as an e-retailer, then you need to plan ahead and be prepared. In this post, we will look at a few to-do’s to drive and manage sales and help you end 2016 on a strong note.

The festive season is the ideal time to run offers and deals to get high conversions. 

Plan Deals and Offers

To make your offer irresistible, you need to make sure the pricing and discounts are right.

For e.g.: By doing product bundling and thereby offering big discounts will help you sell in bulk on those days. However, the discount that you offer should match your customer’s needs and your budget.

Manage Inventory

You would need to predict the future in order to maintain the correct level of inventory during the holiday season.

For this you can do the following things:

  • Study the past: To get an estimate of inventory levels analyze your sales history. Try to find out parallels between the current prices and current sales trends with the past data.
  • Apply the 20/80 rule: 20% of your SKUs probably account for 80% of your online sales. Dive deep and find out that 20% of the SKUs.
  • You can even use Inventory Management Software to centrally manage inventory across various online platforms.

Streamline Delivery

The most important thing that customers are concerned about is timely delivery. Make sure your product is delivered on time. Using Order Fulfillment Tools will bring accuracy and efficiency.

Conclusion:

Though there can be a never-ending list, the above points will help you to increase your online sales during the holiday season.

So roll up your sleeves and start preparing for the big days to come…

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